One Thing is for Certain

One Thing is for Certain

These are extraordinary times. Being in business is often about adapting to adversity. Coping with the unexpected. And challenges our ability to adapt. To change. We’re hearing that Google Ads are getting more expensive, as businesses are piling into paid search, to...
What are your Social Media Habits?

What are your Social Media Habits?

There are 3.48 billion social media users in 2019, with the worldwide total growing by 288 million (9 percent) since this time last year. (Source: We Are Social) It’s safe to say that social media is here to stay. All data indicates that more and more businesses need...
“Hoo-Hoo” Why the Owl?

“Hoo-Hoo” Why the Owl?

You might wonder why I chose an owl to be part of my logo, identity, and brand. It’s very personal to me—my late Mother or “Mum”, as I called her (the native Pittsburgher in me!) collected owls. Her love started with a family of owls that lived in a tree just outside...